Shoorah Co-founder Lorri Haines becomes Ambassador of UK charity

Shoorah co-founder Lorri Haines is delighted to have been named as an official ambassador of alcohol charity Nacoa UK.

The charity supports people affected by their parents’ drinking, something Lorri experienced as a young boy.

Lorri’s childhood was impacted by the effects of alcohol within his family and it’s something that he’s had to work hard to move past and build a happy and thriving life where he’s no longer held back by the difficulties he experienced as a young boy.

Childhood challenges

Lorri’s childhood challenges are also a big part of the reason he’s so passionate about Shoorah and about helping people support their own mental health even if they haven’t had the best start in life.

Lorri founded the Shoorah wellbeing and mental health app with his wife Ferne McCann to show that mental health matters. The couple are also the stars of hit reality TV show, ‘First Time Mum’.

He has achieved huge personal success in spite of a difficult childhood with an addicted parents.

Through work and healthy choices he has broken the cycle. He now promotes happy and healthy fatherhood through social media and beyond.

Supporting vulnerable young people across the UK

Nacoa said: “We’re delighted to welcome Lorri into the family of ambassadors supporting children affected by a parent’s drinking. Together we will help and support some of the most vulnerable young people in the UK.

Lorri Haines added: “It’s a privilege to be named as a Nacoa Ambassador and I’m so looking forward to being part of everything the charity delivers for people who are, or have been, affected by alcohol abuse. 

“As a child I suffered the effects of living with adults who were addicted to alcohol, and the repercussions of that are something I still live with now in many ways. But I’ve really worked hard to make sure that I’m not defined by those early challenges and to build a life that involves positive choices and fulfilling and loving relationships.

“I know how hard it can be to live in a household that’s tainted by alcohol abuse but equally I want to help others move forward from their past to create a happier story for themselves in the future and I’m so pleased to be doing that through Nacoa.”

Read the full Nacoa UK announcement HERE